Grab yourself a hot cup of Joe and let’s talk about yesterday’s Meta meltdown. Gasp! Can you believe the chaos that gripped the world when socials totally vanished for a few hours?
Whilst it felt like the mayhem was spinning everyone out, some cool-cats kept their heads tightly screwed on and focused on the big, fat lesson in this experience – the importance of diversifying their digital presence. And guess what? Blogs and email marketing are the unsung heroes of this tale!
Why, you ask? Just before I share the lowdown, let me remind you who I am and why you should care about anything I have to say…
I’m Danyel, founder of Reign Virtual PA Services. As a London-based VA and copywriter, my mission is to empower biz owners like you by providing first-class admin and marketing support. My expertise lies in crafting captivating marketing content for social media, blogs, newsletters, and websites. With over a decade of experience in the admin and creative fields, I am still able to support clients from a wide range of industries. I’ve had the pleasure of collaborating with health & wellness experts, neurodivergent specialists, coaches, and financial experts.
Enough about me, let’s dig into why blogs and emails are your BFFs when social media ghosts you!
You’re the captain of your ship
Unlike social media, where you’re at the mercy of ever-changing algorithms, your blog and email list are your own little corners of the internet. You get to set the rules, the content, and the vibe, darling!
Google’s your best mate
Ever heard of SEO? Yeah, it’s like magic dust for your blogs. With a sprinkle of strategic keywords and killer content, your blogs can pop up in Google searches like a well-brewed cuppa. Talk about long-term visibility!
Slide into their inboxes (legally)
Email marketing is where the real party’s at. You get to slide straight into your audience’s inboxes and deliver personalised content like a digital cupid. Segment those lists, craft killer subject lines, and watch those open rates soar!
Own your expertise
Blogging isn’t just about churning out content – it’s about owning your expertise and establishing yourself as the Dumbledore of your industry. Drop those knowledge bombs, flex those writing muscles, and watch as your audience worships at the altar of your wisdom.
Now, let’s get real for a sec. Remember that time my Instagram got hacked and shut down? Yeah, it sucked big time. I was like a fish out of water, floundering without the beloved online community I spent 2 years building. But you know what? It was a wake-up call.
I realised that putting all my marketing eggs in the Instagram basket was like playing roulette with my biz. So, I pivoted like a pro and doubled down on blogs and email marketing. And you know what? It was the best decision I ever made!
So, if you’re ready to kick social media FOMO to the curb and embrace the wild world of blogs and emails, I’m your gal! Let’s hop on a free 30 minute call and explore some kickass strategies together. Because life’s too short to be at the mercy of Mark Zuckerberg. Let’s take back control, one blog or email at a time!
You can find out more about me and my offerings here, or drop me an email here to arrange that free 30 minute chat about your needs. Don’t worry there will be no icky sales talk on my side or intense weekly newsletters after this, it’ll just be a chat about what you’re struggling with and how I could support you going forward.
If you’re not quite ready to send that email, come and connect with me on Insta. I share a lot of useful and informative marketing tips that’ll help you to strengthen your current processes and strategies. I am looking forward to connecting with you and learning more about your brand and biz journey!
