consistent marketing

Female business owner taking notes at her laptop.

Back to Biz: Tackling post-hol blues with strategy (and a smile)!

As summer holidays draw to a close and the back-to-routine vibes start kicking in, it’s easy to feel a mix of dread and guilt, right? You’ve enjoyed some well-deserved time off, and now you’re staring at an f-ton of admin tasks, unanswered emails, and maybe you’ve also missed opportunities to promote your biz. Sound familiar? […]

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Shot of a young woman using a laptop and going through paperwork while working from home

Surviving Summer: 3 essential marketing strategies for small biz owners

Ah, summer – the season of sun, fun, and… frantic small biz owners trying to keep the marketing wheels turning while juggling kids, holidays, and a desperate attempt to sneak in some me-time. Sound familiar? If you’re nodding along or shouting Yaaaas, stick around. This one’s for you! In this article, I’ll share practical tips

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Woman sat at her desk working on laptop.

Ride the Digital Wave: Why blogs and emails are your BFFs when social media ghosts you

Grab yourself a hot cup of Joe and let’s talk about yesterday’s Meta meltdown. Gasp! Can you believe the chaos that gripped the world when socials totally vanished for a few hours?  Whilst it felt like the mayhem was spinning everyone out, some cool-cats kept their heads tightly screwed on and focused on the big,

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The Trust Factor: Establishing strong connections through effective blogging

Let’s talk about the power of connection in our lives. As social beings, we thrive on meaningful connections with others. Why? Connection brings us joy, support, and a sense of belonging. It’s through these bonds that we find encouragement, inspiration, and the opportunity to grow. What does being human and our need for meaningful connections

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