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Parent working from home with child sitting close by on half term break.

Half Term Madness: How to keep your marketing active without losing your mind!

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🎃Ah, October half term. That frightening time of year when your kids are home, energy levels are high, and you stand by, open-mouthed as you watch your usual biz routine make a run for it. Sound familiar? Doesn’t half term feel like an unnecessary test of all your juggling skills? 😫You’re squeezing in work, trying […]

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Female business owner writing a blog on laptop

The Power of Storytelling in Blogging: How to keep your audience hooked

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What’s stopping you from making this the week your blog finally grips your audience? Whether it’s finding the time or not knowing where to start, I’ve got some insights that might be the push you need! Blogging is more than just words on a page. When done right, it gives you a unique platform to

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Female business owner working at laptop

Boost Your Online Presence: The power of clear, benefit-driven web copy

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Could your website be secretly working against you? Your website is your digital shopfront, but if your copy hasn’t been updated since the Stone Age 🤣 (or even pre-pandemic), it might be driving your potential clients away faster than my cat (a.k.a. The World’s Worst Intern) knocks over my morning coffee. Fresh, engaging web copy

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Female business owner taking notes at her laptop.

Back to Biz: Tackling post-hol blues with strategy (and a smile)!

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As summer holidays draw to a close and the back-to-routine vibes start kicking in, it’s easy to feel a mix of dread and guilt, right? You’ve enjoyed some well-deserved time off, and now you’re staring at an f-ton of admin tasks, unanswered emails, and maybe you’ve also missed opportunities to promote your biz. Sound familiar?

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Business women, laptop and and happy team in office.

How Shifting from Sales to Nurturing Relationships Can Boost Your Business This Summer

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How do you navigate the biz-challenges that come with the summer months? Many of your clients are off enjoying holidays with their families, leaving inboxes quieter and sales pipelines a little slower, right? So it’s no surprise how easy it is to panic and push harder, thinking that more aggressive sales tactics will compensate for

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Woman sat at her desk working on laptop.

Ride the Digital Wave: Why blogs and emails are your BFFs when social media ghosts you

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Grab yourself a hot cup of Joe and let’s talk about yesterday’s Meta meltdown. Gasp! Can you believe the chaos that gripped the world when socials totally vanished for a few hours?  Whilst it felt like the mayhem was spinning everyone out, some cool-cats kept their heads tightly screwed on and focused on the big,

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Attracting Your Ideal Clients: Mastering the Art of Compelling Blog Introductions

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Businesses are continually seeking innovative ways to stand out and engage with their target audience. Among the multitude of strategies, blogging has emerged as a powerful tool for enhancing brand visibility, credibility, and customer engagement. In this blog, we’ll delve into the art of crafting captivating blog introductions that not only grab your readers’ attention

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The Trust Factor: Establishing strong connections through effective blogging

Effective Blogging /

Let’s talk about the power of connection in our lives. As social beings, we thrive on meaningful connections with others. Why? Connection brings us joy, support, and a sense of belonging. It’s through these bonds that we find encouragement, inspiration, and the opportunity to grow. What does being human and our need for meaningful connections

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Elevate Your Marketing Strategy: 4 Reasons Why Blogging Transforms Service Based Businesses

Marketing Strategy /

How many times have you read or been told that blogging is crucial to marketing your business online? Have you ever attempted to write a blog or are your work/life responsibilities just taking up way too much of your time? Don’t hate me, but I am also here to explain why consistently blogging can transform

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